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Business Intelligence/GIS Contest
Contest Description
The primary goal of the competition is to utilize
geographic information system (GIS) technology and related business analysis
skills to address a common business intelligence scenario. As part of the
competition student teams will be presented with a business scenario related
to business continuity planning, market campaign planning, site selection,
or supply chain logistics analysis. Each team will be asked to leverage a
GIS based BI tool and provided data sources to recommend the best course of
action based on the facts and questions proposed in the scenario. This is
the third year of the competition. Continuing last year’s arrangements, all
students participating in this competition will be required to use the same
BI tool to conduct the analysis.
The tool for the competition is the ESRI
software Business Analyst Online (BAO). BAO is a web-based application,
which is accessed using an Internet web browser. Participants do not
install this software on their own computers, but rather access it via the
Internet. BAO is a commercially available application with fees charged for
it use. Access to BAO reports is limited by a subscription or using
individual report purchases. This competition provides participants with a
unique opportunity to work with this GIS application without these fees.
Each registered BI competition team will be
provided a logon access to this software so that reports and maps can be
created without
incurring these individual usage costs. This access is
limited to only registered contestants, because of the commercial value of BAO.
Hence, your access is provided only from the time of registering for the
competition through the completion of competition. A team must be
officially registered for this NCC contest by completing their conference
registration and payment using the procedure set forth for NCC
registration. Official registration must be made prior to the start of the
NCC. This requirement of early registration is so that each competing team
will have appropriate access to the BAO application prior to the competition
and can prepare for the competition. There will be no onsite registration of new
teams who desire to participate in this competition. Teams of two students
will be provided a single access for use by that team. With teams of two,
when one team member has registered, that team member will be provided the
single access for their team. For teams of two, a team member substitution
may be made prior to the competition. This is truly a unique opportunity
for you to use the BAO application for GIS analysis!
Important
Registration Note: When
registering for this competition, you
must provide
your individual email address
where the BAO access instructions will be sent.
Do not use your advisor’s
email. Do not use a general email for
your AITP student chapter. If your registration uses one of these other
email addresses, you may not
receive the BAO access information! This
has occurred in prior year competitions.
BAO Description
Business Analyst Online (BAO), a Web-based solution, combines geographic
information system (GIS) technology with extensive business, consumer, and
demographic data to deliver more than 100 reports and maps over the Web.
Companies, government agencies, and nonprofit organizations can use
Business Analyst Online to profile customers, analyze potential site
locations, reveal untapped markets, and conduct targeted marketing
campaigns.
With Business
Analyst Online, users can customize projects that provide GIS data queries
based on rings, donut rings, drive-time polygons, and hand-drawn shapes.
Reports and maps of your specific GIS queries are delivered directly to your
e-mail as a PDF file or in Excel format. Users can also add their own
customer data and save projects for future use.
To access BAO:
http://ashburnarcweb.esri.com/solutions/main.map?skid
You access the BAO web solution software at this URL.
Additional BAO
access information for contestants:
Access permission information
For more
information on BAO:
www.esri.com/software/bao/index.html
General
information about ESRI:
www.esri.com
Access to the BAO tool is provided without cost to participants by ESRI once
a contestant has officially registered for this contest. Prior to
registration, individuals considering participation in this contest can
preview the BAO software by using the Guest Access from the BAO Access page
at the above URL. Guest access let’s you explore the various features of
BAO, but does not allow you to produce query reports. |